Sonasoft helps DEC members Beat-the-Peak to save $1.3 Million

San Jose, CA, September 1, 2020, Sonasoft Corp. (OTCQB: SSFT) is proud to announce
that they are helping DEC members save millions on their electricity bills. Since the start
of July, Sonasoft has provided Delaware Electric Cooperative with an AI solution to help
them control coincident peaks (CPs). These events occur when their suppliers see
demand surging, leading to a huge financial cost for DEC.

DEC is a cooperative that aims to save its members money. To reduce costs, DEC
issues Beat-the-Peak notices to its members. These encourage them to reduce demand
for short periods in order to cut the overall peak. This process saves millions of dollars
each year. But missing just one CP could cost over a million dollars. Since last year,
Sonasoft has been working to develop an AI bot that can deliver more accurate peak
forecasts for DEC. This was only possible because DEC is a data-driven company. As
Bill Andrew, President and CEO of DEC, says, “People don’t understand AI. You have to
have good data, and you have to understand what you are trying to attain.”

Sonasoft was the perfect partner for this initiative. “Sonasoft’s AI solutions are built on
our unique NuGene engine,” says Ankur Garg, Chief AI Strategy Officer at Sonasoft.
“NuGene takes data from multiple disparate sources and is able to spot relevant
correlations that other AI tools simply miss. Even better, the models leverage
continuous learning. This allows them to become more and more accurate as well as
giving them the flexibility to adapt to changing circumstances.”

The Sonasoft AI bot went live at the start of July and is already proving its value. This
year saw one of the hottest Julys on record on the East Coast. As a result, there were
nine Beat-the-Peak notices issued, saving DEC members over $1.3m. Over this period,
NuGene ensured that the Sonasoft AI bot became more and more accurate at predicting
demand. By the end of July, its predictions were spot on.

Looking to the future, Bill Andrew is excited about the potential of AI in the electricity
supply market. “​AI is allowing us to shift our culture from static forecasting techniques
to dynamic data technology strategies. As a result, AI is becoming a key tool in our
toolbox and will be central to our strategy moving forward​. As DEC gains more
experience and the AI Bot learns more, we hope to minimize BTP events through the use
of this technology.” The technology has been so successful that several of DECs
strategic partners have shown an interest and some of them are evaluating deals of
their own with Sonasoft.

Over the coming months, DEC hopes that the Sonasoft AI bot will become accurate
enough to enable automatic Beat-the-Peak notices to be issued. It is already well on the
way to reaching this goal, generally proving itself as accurate or more accurate than any
of their existing forecasting models. At this point, Sonasoft’s AI will be actively driving
multi-million dollar savings every year.


  1. Sonasoft was founded in Silicon Valley in 2003. For more information about the
    company, please visit:
  2. Sonasoft NuGene is a unified AI platform that can process any type of data and
    generate autonomous AI models. For more information about Sonasoft’s
    Artificial Intelligence (AI) Solutions, please visit:
  3. For investor-specific information, please visit:
    Investor Contact:
    Mike Khanna, CEO Sonasoft Corporation. Phone: (408) 708-4000 X7104

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